On this page there’s 4 highlights (premium only) outlining what Ulta Beauty are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 223 address validator examples.)
The screenshot was taken on May 4, 2021 and depicts Ulta Beauty’s Address Validator. In total, we’ve reviewed 34 of Ulta Beauty’s page designs. To see them all, visit the full Ulta Beauty UX case study.
Research Guideline #625
Importance: Impactful · Multi-Platform
Dig deeper: Implementation breakdown, Underlying UX research
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Research Guideline #627
Importance: Detail · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, Underlying UX research
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Research Guideline #629
Importance: Impactful · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, Underlying UX research
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Research Guideline #626
Importance: Impactful · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, Underlying UX research
This content is only available in Baymard Premium — get full access