On this page there’s 16 highlights (premium only) outlining what Bass Pro Shops are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 950 cart examples.)
The screenshot was taken on April 22, 2019 and depicts Bass Pro Shops’ Cart. In total, we’ve reviewed 38 of Bass Pro Shops’ page designs. To see them all, visit the full Bass Pro Shops UX case study.
Research Guideline #607
Importance: Impactful · Multi-Platform
Dig deeper: 1 extra image, Underlying UX research
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Research Guideline #600
Importance: Impactful · Multi-Platform
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Research Guideline #580
Importance: Essential · Single-Platform
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Research Guideline #620
Importance: Impactful · Multi-Platform
Dig deeper: Editor’s note, 1 extra image, Underlying UX research
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Research Guideline #623
Importance: Essential · Multi-Platform
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Research Guideline #622
Importance: Essential · Multi-Platform
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Research Guideline #732
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #653
Importance: Essential · Multi-Platform
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Research Guideline #637
Importance: Essential · Multi-Platform
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Research Guideline #652
Importance: Essential · Multi-Platform
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Research Guideline #677
Importance: Essential · Multi-Platform
Dig deeper: 1 extra image, Underlying UX research
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Research Guideline #676
Importance: Essential · Multi-Platform
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Research Guideline #665
Importance: Essential · Multi-Platform
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Research Guideline #673
Importance: Essential · Single-Platform
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Research Guideline #579
Importance: Essential · Multi-Platform
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Research Guideline #578
Importance: Detail · Multi-Platform
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