On this page there’s 5 highlights (premium only) outlining what IKEA are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 1326 main navigation examples.)
The screenshot was taken on November 22, 2019 and depicts IKEA’s Main Navigation. In total, we’ve reviewed 97 of IKEA’s page designs. To see them all, visit the full IKEA UX case study.
Research Guideline #287
Importance: Essential · Single-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #303
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #251
Importance: Impactful · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #996
Importance: Impactful · Multi-Platform
Dig deeper: Underlying UX research
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Research Guideline #288
Importance: Impactful · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
This content is only available in Baymard Premium — get full access