On this page there’s 5 highlights (premium only) outlining what Rakuten are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 1299 product page examples.)
The screenshot was taken on November 14, 2013 and depicts Rakuten’s Product Page. In total, we’ve reviewed 45 of Rakuten’s page designs. To see them all, visit the full Rakuten UX case study.
Research Guideline #306
Importance: Impactful · Single-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #257
Importance: Impactful · Multi-Platform
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Research Guideline #305
Importance: Impactful · Single-Platform
Dig deeper: Underlying UX research
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Research Guideline #260
Importance: Detail · Single-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #250
Importance: Impactful · Multi-Platform
Dig deeper: Underlying UX research
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